Within the first 60 days from launch, sales reached $65,204, indicating strong initial demand and healthy early‑stage growth.
Challenges
No brand presence in the U.S. Market.
Listings were not retail-ready & lacking established keyword rankings.
Opportunity gaps in growth strategy
Low Impressions & Sessions limiting brand exposure
Solution
Created a 6 month growth strategy to improve SEO, CVR and PPC. Total sales increased by 378% from the launch.The click-through rate (CTR) increased by 583.33%, rising from 0.06% to 0.41%.
Built tailored strategies for each product, ensuring all ASINs received focused, individual optimisation.
Developed SEO across all listings by crafting premium, benefit‑led copy that clearly communicates why the brand is the superior choice, while integrating strong, high‑intent keywords to maximise visibility.
Implemented a content‑led CVR strategy by redesigning assets to reflect the brand’s premium identity and shifting the messaging from features to benefits to increase conversion.
Prioritise organic ranking growth and structured PPC campaigns to achieve greater efficiencies and coverage across all placements.
Increased sales by analysing product potential, strategically allocating higher budgets to ASINs with the strongest growth opportunities.
Testimonial from CEO
The Strategzilla team knows exactly what to do to drive sales and build real momentum on Amazon, regardless of brand size or budget. From product page creative and A+ content to account strategy and PPC execution, they consistently focus on sustainable growth rather than short-term spikes. They have helped grow our account steadily while protecting margin, which is not easy on a platform with Amazon’s fee structure.
What I especially appreciate is their strong balance of data discipline and practical judgment. They are thoughtful about TACOS, profitability, inventory timing, and realistic expectations, and they are never afraid to give candid feedback when something is not the right move for the account. That level of honesty is rare and valuable.
Their team is also highly responsive, clear in communication, and genuinely collaborative. It always feels like they are thinking about the long-term health of the business, not simply increasing agency fees. On a complex and often challenging platform like Amazon, they have been a true partner, and the core driver, in our growth.
Emi
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